{"id":19621,"date":"2023-09-15T06:03:32","date_gmt":"2023-09-15T06:03:32","guid":{"rendered":"https:\/\/www.atxwebdesigns.com\/?p=19621"},"modified":"2023-09-18T06:09:45","modified_gmt":"2023-09-18T06:09:45","slug":"10-email-marketing-tips-from-web-design-experts","status":"publish","type":"post","link":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/","title":{"rendered":"10 Email Marketing Tips from Web Design Experts"},"content":{"rendered":"

Email marketing remains a powerful tool for engaging your audience and driving conversions. However, success in email marketing depends on more than just compelling content; the design of your emails plays a crucial role. To help you craft email campaigns that stand out, we’ve gathered 10 email marketing tips from web design experts.<\/p>\n

    \n
  1. Responsive Design is a Must:<\/b>
    \nEnsure your email templates are responsive, meaning they adapt to different screen sizes. A mobile-friendly design ensures that your emails look great on both smartphones and desktops.\n<\/li>\n
  2. Keep it Simple:<\/b>
    \nSimplicity is key in email design. Avoid cluttered layouts and excessive use of images or graphics. A clean and straightforward design is more likely to engage your readers.<\/p>\n<\/li>\n
  3. Use a Consistent Branding:<\/b>
    \nMaintain brand consistency across your emails by using the same fonts, colors, and logo as on your website. This helps build brand recognition and trust.<\/p>\n<\/li>\n
  4. Attention-Grabbing Headlines:<\/b>
    \nCraft compelling email subject lines and headlines that entice recipients to open your emails. Use concise and intriguing language to pique their interest.<\/p>\n<\/li>\n
  5. Prioritize Readability:<\/b>
    \nEnsure your email content is easily readable. Use legible fonts, appropriate font sizes, and sufficient line spacing. High contrast between text and background is also crucial.<\/p>\n<\/li>\n
  6. A\/B Testing:<\/b>
    \nExperiment with different email designs and content to discover what resonates most with your audience. A\/B testing can help you refine your email marketing strategy over time.<\/p>\n<\/li>\n
  7. Clear Call-to-Action (CTA):<\/b>
    \nEvery email should have a clear CTA that tells recipients what action you want them to take. Make it visually distinct and compelling.<\/p>\n<\/li>\n
  8. Personalization:<\/b>
    \nUse recipient’s names and segment your email list for more personalized content. Personalization can significantly improve email engagement.<\/p>\n<\/li>\n
  9. Optimize for Mobile:<\/b>
    \nSince many people check their emails on mobile devices, make sure your emails are mobile-friendly. Test how your emails appear on various devices to ensure a seamless experience.<\/p>\n<\/li>\n
  10. Analytics and Iteration:<\/b>
    \nAnalyze the performance of your email campaigns regularly. Pay attention to open rates, click-through rates, and conversion rates. Use this data to refine your email marketing strategy and improve future campaigns.\n<\/li>\n<\/ol>\n

    By following these tips, you can elevate your email marketing efforts and create visually appealing, engaging emails that resonate with your audience.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Email marketing remains a powerful tool for engaging your audience and driving conversions. However, success in email marketing depends on more than just compelling content; the design of your emails plays a crucial role. To help you craft email campaigns that stand out, we’ve gathered 10 email marketing tips from web design experts. Responsive Design […]<\/p>\n","protected":false},"author":7,"featured_media":19622,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-19621","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\n10 Email Marketing Tips from Web Design Experts | ATX Web Designs<\/title>\n<meta name=\"description\" content=\"Discover 10 email marketing tips from web design experts to improve your website design and create compelling email campaigns that engage your audience and drive conversions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Email Marketing Tips from Web Design Experts | ATX Web Designs\" \/>\n<meta property=\"og:description\" content=\"Discover 10 email marketing tips from web design experts to improve your website design and create compelling email campaigns that engage your audience and drive conversions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/\" \/>\n<meta property=\"og:site_name\" content=\"ATX Web Designs\" \/>\n<meta property=\"article:published_time\" content=\"2023-09-15T06:03:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-18T06:09:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2023\/09\/image1-7.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1999\" \/>\n\t<meta property=\"og:image:height\" content=\"1330\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Emily Shaughnessy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Emily Shaughnessy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/\"},\"author\":{\"name\":\"Emily Shaughnessy\",\"@id\":\"https:\/\/www.atxwebdesigns.com\/#\/schema\/person\/c7f50fe751a7ee56051302e768bae4cb\"},\"headline\":\"10 Email Marketing Tips from Web Design Experts\",\"datePublished\":\"2023-09-15T06:03:32+00:00\",\"dateModified\":\"2023-09-18T06:09:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/\"},\"wordCount\":369,\"publisher\":{\"@id\":\"https:\/\/www.atxwebdesigns.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2023\/09\/image1-7.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/\",\"url\":\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/\",\"name\":\"10 Email Marketing Tips from Web Design Experts | ATX Web Designs\",\"isPartOf\":{\"@id\":\"https:\/\/www.atxwebdesigns.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2023\/09\/image1-7.jpg\",\"datePublished\":\"2023-09-15T06:03:32+00:00\",\"dateModified\":\"2023-09-18T06:09:45+00:00\",\"description\":\"Discover 10 email marketing tips from web design experts to improve your website design and create compelling email campaigns that engage your audience and drive conversions.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#primaryimage\",\"url\":\"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2023\/09\/image1-7.jpg\",\"contentUrl\":\"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2023\/09\/image1-7.jpg\",\"width\":1999,\"height\":1330},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.atxwebdesigns.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"10 Email Marketing Tips from Web Design Experts\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.atxwebdesigns.com\/#website\",\"url\":\"https:\/\/www.atxwebdesigns.com\/\",\"name\":\"ATX Web Designs\",\"description\":\"Digital Marketing For Local Home Services Businesses\",\"publisher\":{\"@id\":\"https:\/\/www.atxwebdesigns.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.atxwebdesigns.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.atxwebdesigns.com\/#organization\",\"name\":\"ATX Web Designs\",\"url\":\"https:\/\/www.atxwebdesigns.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.atxwebdesigns.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2016\/05\/ATX-WEB-DESIGNS-LOGO-mobile.png\",\"contentUrl\":\"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2016\/05\/ATX-WEB-DESIGNS-LOGO-mobile.png\",\"width\":3000,\"height\":828,\"caption\":\"ATX Web Designs\"},\"image\":{\"@id\":\"https:\/\/www.atxwebdesigns.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.atxwebdesigns.com\/#\/schema\/person\/c7f50fe751a7ee56051302e768bae4cb\",\"name\":\"Emily Shaughnessy\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.atxwebdesigns.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e6fb91973e7176a7aaae485d3f1058ff?s=96&d=mm&r=pg\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e6fb91973e7176a7aaae485d3f1058ff?s=96&d=mm&r=pg\",\"caption\":\"Emily Shaughnessy\"},\"url\":\"https:\/\/www.atxwebdesigns.com\/author\/emily\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"10 Email Marketing Tips from Web Design Experts | ATX Web Designs","description":"Discover 10 email marketing tips from web design experts to improve your website design and create compelling email campaigns that engage your audience and drive conversions.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/","og_locale":"en_US","og_type":"article","og_title":"10 Email Marketing Tips from Web Design Experts | ATX Web Designs","og_description":"Discover 10 email marketing tips from web design experts to improve your website design and create compelling email campaigns that engage your audience and drive conversions.","og_url":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/","og_site_name":"ATX Web Designs","article_published_time":"2023-09-15T06:03:32+00:00","article_modified_time":"2023-09-18T06:09:45+00:00","og_image":[{"width":1999,"height":1330,"url":"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2023\/09\/image1-7.jpg","type":"image\/jpeg"}],"author":"Emily Shaughnessy","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Emily Shaughnessy","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#article","isPartOf":{"@id":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/"},"author":{"name":"Emily Shaughnessy","@id":"https:\/\/www.atxwebdesigns.com\/#\/schema\/person\/c7f50fe751a7ee56051302e768bae4cb"},"headline":"10 Email Marketing Tips from Web Design Experts","datePublished":"2023-09-15T06:03:32+00:00","dateModified":"2023-09-18T06:09:45+00:00","mainEntityOfPage":{"@id":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/"},"wordCount":369,"publisher":{"@id":"https:\/\/www.atxwebdesigns.com\/#organization"},"image":{"@id":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#primaryimage"},"thumbnailUrl":"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2023\/09\/image1-7.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/","url":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/","name":"10 Email Marketing Tips from Web Design Experts | ATX Web Designs","isPartOf":{"@id":"https:\/\/www.atxwebdesigns.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#primaryimage"},"image":{"@id":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#primaryimage"},"thumbnailUrl":"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2023\/09\/image1-7.jpg","datePublished":"2023-09-15T06:03:32+00:00","dateModified":"2023-09-18T06:09:45+00:00","description":"Discover 10 email marketing tips from web design experts to improve your website design and create compelling email campaigns that engage your audience and drive conversions.","breadcrumb":{"@id":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#primaryimage","url":"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2023\/09\/image1-7.jpg","contentUrl":"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2023\/09\/image1-7.jpg","width":1999,"height":1330},{"@type":"BreadcrumbList","@id":"https:\/\/www.atxwebdesigns.com\/10-email-marketing-tips-from-web-design-experts\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.atxwebdesigns.com\/"},{"@type":"ListItem","position":2,"name":"10 Email Marketing Tips from Web Design Experts"}]},{"@type":"WebSite","@id":"https:\/\/www.atxwebdesigns.com\/#website","url":"https:\/\/www.atxwebdesigns.com\/","name":"ATX Web Designs","description":"Digital Marketing For Local Home Services Businesses","publisher":{"@id":"https:\/\/www.atxwebdesigns.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.atxwebdesigns.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.atxwebdesigns.com\/#organization","name":"ATX Web Designs","url":"https:\/\/www.atxwebdesigns.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.atxwebdesigns.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2016\/05\/ATX-WEB-DESIGNS-LOGO-mobile.png","contentUrl":"https:\/\/www.atxwebdesigns.com\/wp-content\/uploads\/2016\/05\/ATX-WEB-DESIGNS-LOGO-mobile.png","width":3000,"height":828,"caption":"ATX Web Designs"},"image":{"@id":"https:\/\/www.atxwebdesigns.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.atxwebdesigns.com\/#\/schema\/person\/c7f50fe751a7ee56051302e768bae4cb","name":"Emily Shaughnessy","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.atxwebdesigns.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e6fb91973e7176a7aaae485d3f1058ff?s=96&d=mm&r=pg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e6fb91973e7176a7aaae485d3f1058ff?s=96&d=mm&r=pg","caption":"Emily Shaughnessy"},"url":"https:\/\/www.atxwebdesigns.com\/author\/emily\/"}]}},"_links":{"self":[{"href":"https:\/\/www.atxwebdesigns.com\/wp-json\/wp\/v2\/posts\/19621","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.atxwebdesigns.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.atxwebdesigns.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.atxwebdesigns.com\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.atxwebdesigns.com\/wp-json\/wp\/v2\/comments?post=19621"}],"version-history":[{"count":0,"href":"https:\/\/www.atxwebdesigns.com\/wp-json\/wp\/v2\/posts\/19621\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.atxwebdesigns.com\/wp-json\/wp\/v2\/media\/19622"}],"wp:attachment":[{"href":"https:\/\/www.atxwebdesigns.com\/wp-json\/wp\/v2\/media?parent=19621"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.atxwebdesigns.com\/wp-json\/wp\/v2\/categories?post=19621"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.atxwebdesigns.com\/wp-json\/wp\/v2\/tags?post=19621"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}